November 2, 2011 - A state-of-the-art new Nitinol melting facility, expanded capabilities and a foundation as a solutions-based company are all helping drive home the launch of Fort Wayne Metals' new brand identity.
The new brand identity, which Fort Wayne Metals launched at this week's Medical Design & Manufacturing Minneapolis event, features an updated logo and tagline, "Turning knowledge into solutions," emphasizing the company's 40-plus year path toward its position today as a solutions-based world leader in advanced alloys and wire-based products.
"For more than 40 years, Fort Wayne Metals has been a company focused on more than just commodities," Scott Glaze, chief executive officer of Fort Wayne Metals, said. "Our success, our growth and our reputation have all been earned through our consistent commitment to providing the highest levels of service, quality and expertise. We believe that this new brand identity better tells that story of Fort Wayne Metals, and we are confident our new Nitinol facility in Indiana will play a significant role in our future."
The new melt facility, named Advanced Materials Development, which is nearing completion in Columbia City, Indiana, is believed to be the first melt facility in the world dedicated to producing materials for the medical device industry. It will employ a state-of-the art, custom melt process, which will improve product quality and reduce the company's dependence on outside Nitinol sources. The facility will also be capable of melting other alloys in addition to Nitinol, including custom titanium and other high-performance alloys. Fort Wayne Metals expects to create more than 60 jobs at AMD by the end of 2013.
"This new melt facility increases the strategic stability in our supply chain and helps solidify our position as a global partner for innovation with our customers," Bob Myers, executive vice president and chief commercial officer of Fort Wayne Metals, said. "With proprietary technology and new, custom-designed equipment designed to specifically meet the needs of the medical device industry, our new facility is built from the ground up to provide our customers world-class and innovative solutions."
Fort Wayne Metals officials expect Advanced Materials Development to be online and ready to begin melting in 4Q 2012, with finished material available early in 2013.
